We opted to go for a website based on WordPress for Street Angels Books. WordPress is a flexible system that allows the site owner to manage the content and make changes or add new items as needed. It is also very media friendly, being compatible with text, pictures and video straight out of the box.
Another plus for WordPress is that extra features can be added (often for free) in the form of plugins. One of the plugins that we added to the Street Angels Books site was an online chatroom module that Ray was keen to implement.
In an effort to further promote the new ebook and gain valuable reviews, Ray wanted to offer interested visitors the opportunity of a free download. We helped Street Angels Books setup an email list using iContact which would allow them to collect the email address of anyone who wanted the free ebook. We configured the service and integrated the signup form into the site. When people added their details to the list, they were immediately emailed a link for the ebook download.